Do you know where your equipment comes from?

The client – Cherrytree Dental

Cherrytree Dental is a leading provider of private dental care in Oxfordshire. The team offers a wide range of clinical treatments from routine care to all manner of restorative, orthodontic and cosmetic dentistry for the whole family. When designing and building the practice, Miriam Hutchinson (Business Director) and Dr Niall Hutchinson (Clinical Director) wanted to create a fresh and stunning environment in which patients would enjoy receiving treatment.

The challenge

It’s important to really know where dental equipment comes from and what it offers in order for a practice to truly make the most of its benefits. This means understanding how the products are fabricated, how the technologies integrate within existing workflows and why they operate in the way that they do. With enhanced knowledge of the equipment, the practice team can truly elevate the quality of patient care delivered while also streamlining the professional workflow. That’s why Miriam and Niall wanted to know more about the equipment they had in their practice.

The solution

RPA Dental offered a select group of clients, including Miriam and Niall, an exclusive opportunity to get up and personal with Cefla – the leading Italian manufacturer of Stern weber, Castellini and other world-class brands. Professionals were invited to tour the Cefla factory in Bologna, which offered valuable insight into the technology and the values driving the organisation. Miriam comments:

“The trip was a great idea and very well planned. Niall and I felt honoured to be selected to attend because we really rate RPA Dental as a company, and this was a huge gesture of how much they value our custom. It was both useful and interesting to visit the Cefla factory – it demonstrated the precision that goes into making the equipment in our surgeries, and provided a good understanding of the supply chain and lead times. The sheer scale of the operation and the logistics involved were fascinating.”

The result

Not only did Miriam and Niall better understand their existing technologies and the innovations that will become available to them soon, but they also strengthened their working relationship with RPA Dental as their supplier. Miriam added:

“Clearly, we could have gone with another dental company, but I doubt very much that any other could call itself genuinely ‘full-service’; certainly, Pete’s project management skills and Jamie [Peter]’s technical expertise are second to none. With a strong family ethos and other family members behind the scenes, RPA Dental conveys a sense of solid reliability, with the flair and proficiency to keep up-to-date with all the latest trends in dentistry, which is exactly what we endeavour to do here at Cherrytree.”

RPA Dental is proud to supply exceptional services alongside an array of globally-leading solutions from Cefla in the UK, including brands such as Castellini, Stern Weber, Anthos, MyRay, NewTom and Mocom. To find out more about what’s available and how these technologies could elevate your business, give the team a call today.